Water Cooler Games - Grinding on the Treadmill

Water Cooler Games - Grinding on the Treadmill: "Exercise really is much more similar to the MMO grind than to other kinds of games. It's something you have to do everyday, or every few days. It never really changes, but you do get better at it slowly, over time."

Watercooler games has had some interesting posts lately. They panned the Dogwood Alliance's pac man game (deservedly so, it's not a great game - but done with the right intentions). This post is about MMO games and exercise. He also points to an URL from Jonathan Blow who argues that MMOs are more like drugs than games.

I've heard people and repeated that I want to create addictive learning. That I want to use the research and application of addiction (it's all aroung us) for learning environments. Getting people addicted to thinking or sharing ideas or brainstorming doesn't seem wrong... or is it. Perhaps we need to clarify what is addiction. Also, what is play? and then finally what is learning?